MIRRORMATE REBRANDING
MIRRORMATE REBRANDING
I rebranded MirrorMate Frames to modernize their visual presence and increase brand visibility. By refining their original elements and creating a cohesive system for digital ads and marketing materials, I established a more professional look that directly contributed to increased sales and new B2B growth.
Client
MIRRORMATE
Year
2023
INDUSTRY
HOME DECOR
THE CHALLENGE
THE CHALLENGE
MirrorMate needed a visual update to better reflect its actual scale and build stronger trust. The goal was to modernize the brand and bridge the gap between its established roots and a professional aesthetic that resonates with both retail and large-scale B2B clients.
MirrorMate needed a visual update to better reflect its actual scale and build stronger trust. The goal was to modernize the brand and bridge the gap between its established roots and a professional aesthetic that resonates with both retail and large-scale B2B clients.
THE CHALLENGE
MirrorMate needed a visual update to better reflect its actual scale and build stronger trust. The goal was to modernize the brand and bridge the gap between its established roots and a professional aesthetic that resonates with both retail and large-scale B2B clients.
THE CONCEPT
THE CONCEPT
Following the CEO’s vision, I reimagined the core frame symbol with a minimalist lens and paired it with a clean, timeless typeface. This refresh was applied holistically across all platforms, from digital ads and email templates to printed catalogs, ensuring a consistent brand voice.
Following the CEO’s vision, I reimagined the core frame symbol with a minimalist lens and paired it with a clean, timeless typeface. This refresh was applied holistically across all platforms, from digital ads and email templates to printed catalogs, ensuring a consistent brand voice.
THE CONCEPT
Following the CEO’s vision, I reimagined the core frame symbol with a minimalist lens and paired it with a clean, timeless typeface. This refresh was applied holistically across all platforms, from digital ads and email templates to printed catalogs, ensuring a consistent brand voice.
THE OUTCOME
THE OUTCOME
The rebranding led to an immediate boost in sales and customer trust. Beyond retail growth, the professional new identity and B2B presentation decks were key in securing major partnerships, giving MirrorMate a visual foundation that matches its market standing.
The rebranding led to an immediate boost in sales and customer trust. Beyond retail growth, the professional new identity and B2B presentation decks were key in securing major partnerships, giving MirrorMate a visual foundation that matches its market standing.
THE OUTCOME
The rebranding led to an immediate boost in sales and customer trust. Beyond retail growth, the professional new identity and B2B presentation decks were key in securing major partnerships, giving MirrorMate a visual foundation that matches its market standing.
More Works More Works
More Works More Works
